{"id":14327,"date":"2021-07-08T03:30:21","date_gmt":"2021-07-08T03:30:21","guid":{"rendered":"http:\/\/cryptospotters.net\/?p=14327"},"modified":"2021-07-08T03:30:21","modified_gmt":"2021-07-08T03:30:21","slug":"china-retail-sales-get-3-trillion-yuan-boost-as-personalised-marketing-grows-via-private-traffic-in-chat-groups","status":"publish","type":"post","link":"http:\/\/cryptospotters.net\/?p=14327","title":{"rendered":"China retail sales get 3 trillion yuan boost as personalised marketing grows via \u2018private traffic\u2019 in chat groups"},"content":{"rendered":"<p>Source: China &#8211; South China Morning PostThe numerous WeChat messages that pop up on Amber Liu\u2019s phone every day have become a go-to source of coupons and information about retail sales.These types of posts originate from chat groups, but the Shanghai-based journalist barely knows any of its members.Like countless others, she is mainly interested in the products on offer \u2013 ranging from cosmetics to lattes. And that\u2019s exactly what companies are banking on.\u201cSome groups can be really noisy because the group admins keep flooding them with\u2026<a href=\"https:\/\/www.scmp.com\/economy\/china-economy\/article\/3140161\/china-retail-sales-get-3-trillion-yuan-boost-personalised?utm_source=rss_feed\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Source: China &#8211; South China Morning PostThe numerous WeChat messages that pop up on Amber Liu\u2019s phone every day have become a go-to source of coupons and information about retail&hellip; <\/p>\n","protected":false},"author":0,"featured_media":14328,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"_links":{"self":[{"href":"http:\/\/cryptospotters.net\/index.php?rest_route=\/wp\/v2\/posts\/14327"}],"collection":[{"href":"http:\/\/cryptospotters.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/cryptospotters.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/cryptospotters.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14327"}],"version-history":[{"count":0,"href":"http:\/\/cryptospotters.net\/index.php?rest_route=\/wp\/v2\/posts\/14327\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/cryptospotters.net\/index.php?rest_route=\/wp\/v2\/media\/14328"}],"wp:attachment":[{"href":"http:\/\/cryptospotters.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/cryptospotters.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14327"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/cryptospotters.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}