How is a grass roots soccer league scoring economic goals in China’s Jiangsu?

Source: China – South China Morning PostFootball coach Pan Xin was impressed by the vibrant atmosphere at the Jiangsu City Football League’s opening match a month ago, but admits to being surprised it has persisted.
The game drew a large crowd – including senior provincial officials – with cheerleaders adding a dash of colour, and was broadcast live by state media, he said.
“It felt like a great start to the event, but I didn’t anticipate such a lasting impact,” said Pan, who coaches a youth football team in Danyang, Jiangsu…Read More

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