Beyond factories: how China’s trendy brands turn local into global influence

Source: China – South China Morning PostWith their domestic profits narrowing and production capacity expanding, China’s firms are continuing to widen their overseas footprints in search of new, more lucrative markets. In this series, we examine China Inc.’s next phase of “going global” and the complex, challenging international environment its companies have chosen to enter.
On a busy roadside in Riyadh, K-pop music – popular among the city’s youth – pulses from the speakers of Javis Wang’s bubble tea shop.
His stores have…Read More

Geef een reactie

Het e-mailadres wordt niet gepubliceerd. Vereiste velden zijn gemarkeerd met *

Generated by Feedzy