Source: China – South China Morning PostChina’s Lunar New Year box office slid to its weakest level since 2020, weighed down by the absence of major breakout films, despite the country leading global single-market takings so far this year.
Cinemas generated 5.75 billion yuan (US$831 million) over the nine-day holiday that ended on Monday, according to box-office tracker Dengta Data – a drop of nearly 40 per cent from last year’s record 9.51 billion yuan haul.
The result marked the lowest Lunar New Year takings since 2020, when…Read More