Source: Tech – South China Morning PostWhen Apple set its sights on India as its next promising market, CEO Tim Cook planned to take a leaf out of the company’s China playbook – a retail and manufacturing strategy that had paid hefty dividends to the US tech giant.
“We are, in essence, taking what we learned in China years ago and how we scale to China and bringing that to bear,” Cook told investors in February 2023. The company had just seen record quarterly sales in the Indian market, and was just weeks ahead of the opening of…Read More