Chinese celebrities like Gigi Yim turn to NFTs to expand fan engagement and tap new sources of revenue

Source: Tech – South China Morning PostChinese movie stars, directors, singers, pop stars and celebrities are turning to non-fungible tokens (NFTs), which can be stored on a digital ledger, to better engage with their fans and to tap new ways of making money.This month some of the biggest names in Hong Kong’s entertainment world – including Wong Kar-wai, Gigi Yim and Hins Cheung – unveiled respective NFT projects, in a sign that these once-niche digital tokens might be on their way to wider acceptance.NFTs generally refer to units…Read More

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